Internet Marketing
October 31, 2007
Happy Halloween from Bruce Clay!
It’s Halloween and everyone is getting dressed up! Look at all the pretty costumes the search engines and the search community are sporting today!
Google’s looking a bit haunted:
While Ask.com is sporting some spooky pumpkins (and a rocking Smart Answer, of course):
Yahoo decided to dress up a bit and host the annual Yahoo Halloween Event:
And not surprisingly, Live.com was too cool … Read more
October 30, 2007
Bruce Clay, Inc’s 2007-2008 Conference Calendar
Thing have a way of getting busier as the end of the year approaches, and it looks like this year will be no different. There’s a lot of great search marketing events coming up and we’ve been getting a few emails asking which events we’ll be covering and which ones we’ll pass on in an effort to maintain some sort … Read more
Forrester Webinar: Using Social Media in the Workplace
We hear a lot about using social media to increase brand awareness and engagement with customers, but we don’t often hear about how social media could be used within a company to achieve some of those same goals. That’s why when I heard that Forrester would be holding a webinar this morning to talk about incorporating social media techniques … Read more
October 29, 2007
Weekend Update
The Greatest Team in Baseball
It’s not like me to gloat (shut up) or to mention things that are perhaps only interesting to me (seriously, quiet), but I feel compelled to bring your attention to the greatest blog post ever written. This post is entitled Red Sox Dominate to Become 2007 World Champions and to quote the very wise Eric … Read more
Blog Like a Person, Not Like a Cyborg
I don’t often agree with Robert Scoble, but when he wrote that blogs have become boring and lost their humanity, well, I found myself nodding along right there with him. And that made me sad.
Even though Susan thinks I come to work to daydream and make her life more difficult, this blogging thing is hard work. And it’s becoming increasingly … Read more
October 26, 2007
Friday Recap
Say it with me: The Red Sox will win the World Series, the Red Sox will win the World Series, the Red Sox will win the World Series.
Hell yeah, they will!
Despite the fact that the Red Sox, aka the most awesome team in baseball, are 2-0 in their series against the Rockies, Hitwise reports that the Colorado Rockies was … Read more
Live Webcast: Setting Standards and Making Sense of Web Analytics
Hi guys! I know its Friday and Fridays are usually reserved for talk about puppies and boys and baseball (Sox! W00t!), but when I heard that the Web Analytics Association was giving a Webcast to discuss industry standards and the recently released WAA Standards Analytics Definitions Volume I, I thought it was worth liveblogging. So you can read all … Read more
October 24, 2007
Google, Facebook Get Smart with Targeted Advertising
Google is trying to find out what viewers are doing when ads appear on their television screen, Facebook is targeting women between the ages of 20-30 getting married in Orlando, Florida and interested in snorkeling, and we’re being taunted with rumors of another AdSense-killer. What’s going on?
Google Makes Nielsen Its New BFF
Search marketing blogs are overflowing with the news that … Read more
Can Link Bait Mature? Yes, It Has To
The question over at the Cre8asite Forums is can linkbait mature? Yes, it can. It has to.
Today, social media is our little baby. It’s full of promise and potential, shiny and superficial. It’s great for getting lots of cooing and oohs and aahs, but so far getting it to actually convert is hit or miss. And even when you can … Read more
October 23, 2007
USAToday’s Widget Love, The Death of SEO Revisited & Spam Issues
USAToday Adds More Widgets. I Hurl Myself Off Tall Building
What do you do when your audience is telling you that they don’t like the revamp you did on your traditional news site in your effort to become "hip" and "trendy" and "pretty"? You add more widgets! Yes! The widgets will save you.
901am reports that USAToday has added five new widgets … Read more
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