Bruce Clay Blog - Sara BorghiJanuary 23, 2013
On December 12th, Facebook introduced the “Nearby” feature for its iOS and Android apps. Facebook Nearby allows users to find a place near them based on the recommendations of their Facebook friends.
The app now includes:
- A rating system
- A search box made of different business categories
- Functionality that allows users to contact a specific business directly.
Only those businesses (large or small) that have a Facebook Page will be listed.
With the Nearby feature, Facebook aims to become a personalised local recommendation engine.
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