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Flickr Archives : Bruce Clay Blog

July 1, 2010

BP, Crisis Communications and Social Media

BP tweet

Crisis communications has evolved with the invention of social media, how (and how quickly) companies must respond in the event of a crisis is complex and swift. With real-time updates becoming part of the norm in the SERPs, a company in crisis should always be part of the current conversation.

Staring at the fish tank at my chiropractor’s office this week, I realized that BP’s Deepwater Horizon oil spill and the resulting sour of public opinion is an opportunity to look at social media and crisis communication.

Read more of BP, Crisis Communications and Social Media.




June 25, 2010

Friday Recap: Summer Stroll Edition

cupcake with heart

Happy Friday! Hope your first summer weekend kicks the happiest season off right! But before that, let’s take a sunny stroll through this week on the Web.

If it doesn’t feel like summer where you are yet, a chuckle is always good to get that warm fuzzy sensation running through your veins. The Internet had a good chuckle this week learning that the National Pork Board sent a cease and desist to ThinkGeek for stepping on the slogan “The Other White Meat” in their advertising for unicorn meat. What the pork people really need is a serving of Sasquatch — I hear it improves sarcasm detection.

Read more of Friday Recap: Summer Stroll Edition.




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