February 27, 2006

Ebay: It was fun while it lasted

Posted by Lisa Barone on 02/27/2006 @ 4:43 pm | Comments Off

Andy Beal has another good find, reporting on what looks like a very, very scary concept for the folks at Ebay. Google is currently testing a secure payment system to be used with Google Base that will start sometime in the near future. It’s just Google’s latest step in world domination.

"For buyers, this feature will provide a convenient and … Read more


Filed under: Branding


Don’t Ask Jeeves

Posted by Lisa Barone on 02/27/2006 @ 4:24 pm | Comments Off

It’s official. In a move to rebrand and reestablish, AskJeeves has changed their name to Ask and has done away with our Jeeves. We are saddened.
Ask.com launched their cleaner, (let’s face it) more Google-esque site today, hoping the new look and added features will help people ‘get the good stuff faster". The sleeker, more mature looking site traded in the … Read more


Filed under: Ask, Branding, Design


February 23, 2006

Another Day, Another Tool

Posted by Lisa Barone on 02/23/2006 @ 10:29 am | Comments Off

It’s Thursday which means it’s time for a new Google toy — I mean tool. Today’s amazingly insightful creation: the Google Page Creator. Yippee!
The blogosphere, including the ever entertaining Phillip Lenssen, has announced the arrival of the Google Page Creator, a web-based application designed to make it easy for anyone, regardless of skill, knowledge or weight-class, to publish static web … Read more


Filed under: Branding, Design


February 15, 2006

Analyze this

Posted by Lisa Barone on 02/15/2006 @ 1:53 pm | Comments Off

Google announced the acquisition of the stats/analytic tool, Measure Map, from its creator Adaptive Path, LLC, a San Francisco-based consulting, research and training company, late yesterday afternoon.
Measure Map is a web application that allows people to understand their blog and their readership by giving bloggers detailed stats about their visitors, links, comments and posts.
Measure Map developer, Jeffrey Veen:

“Today, … Read more


Filed under: Analytics


In a New York State of Mind?

Posted by Lisa Barone on 02/15/2006 @ 11:22 am | Comments Off

In a New York State of Mind?
Well, it’s almost that time of the year again. No, not Christmas but Search Engine Strategies. This year’s SES Conference will be held in New York, New York from Feb. 27 to March 2nd. New this year: Barry Schwarz is promising quadruple coverage!
Coverage will be conducted by SER Associate Editor, Ben … Read more


Filed under: Fun Stuff, SEM Events


Ask Boots Beloved Butler

Posted by Lisa Barone on 02/15/2006 @ 10:43 am | Comments Off

First they put him on a diet, then they gave him a tan and late last week they gave him the boot. It’s a cruel, cruel world for everyone’s favorite butler as Ask Jeeves has decided to go along with the firing of their beloved mascot that was originally announced in September.
Ask kept Jeeves on the payroll as they … Read more


Filed under: Ask, Branding


February 7, 2006

Google Bans BMW–Now what?

Posted by Susan Esparza on 02/07/2006 @ 12:06 pm | Comments Off

In case you’ve been living under a rock, you know that BMW Germany was caught spamming and called out publicly by Matt Cutts for it. So what was BMW doing wrong? Fairly poorly executed doorway pages with keyword stuffed nonsense redirect users to the proper page while search engines crawled the spam. All in all it’s a … Read more




Hey Google, can you hear them now?

Posted by Lisa Barone on 02/07/2006 @ 11:09 am | Comments Off

Andy Beal is blogging about Verizon exec John Thorne’s recent grumbling that Google is freeloading off their infrastructure.
Thorne told a conference of lawmakers yesterday that Google, Yahoo, and other search engines have been getting a ‘free lunch’ by exploiting the lines and cables they spent billions creating. Thorne is calling for them to turn in their meal cards.
The statement … Read more




February 3, 2006

Expectations and Understanding

Posted by Susan Esparza on 02/03/2006 @ 10:15 am | Comments Off

A popular topic in the SEO world and a frequently asked question by clients is ‘how do I get the most out of my search engine optimization company?’ There have been long discussions on the forums, the question pops up in FAQs and not infrequently, someone answers it in an article. Most of the time the advice given … Read more




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